Episode 137 – Carl Reader


Carl lifts his way to better business skills

 

Carl Reader started lifting weights a few years ago as a way to stay healthy. He really enjoyed it because he was in control and there are always new goals to achieve when training. The weightlifting routine and principles of mindfulness have helped Carl learn to respond rather than react to business situations.

In this episode, Carl and I talk about how business isn’t B-to-B or even B-to-C, it’s all H-to-H (Human-to-Human), because people are still buying from other people. Because of this, Carl says, “My intention is to really get to know others because that’s where the magic happens.” He tries to treat all relationships the same by having the same persona, both in and out of work.

Carl Reader is a Director at D&T Chartered Accountants, author of The Startup Coach and The Franchising Handbook, and a regular speaker at business conferences around the world. He’s also an Economic Empowerment Advisory Committee Member for the International Centre for Social Franchising.

He attended Southend High School for Boys.

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